Press
- February 8, 2010
This Campaign Is Wet (and Wild) [New York Times] - February 5, 2010
Super Bowl Ad's E-Trade Baby Goes Social [Forbes] - February 2, 2010
Let the E*Trade talking babies speak for you [Adweek] - February 2, 2010
ETRADE Launches BabyMail via The SuperBowl Ad Stage [Great-Ads] - January 21, 2010
For Super Bowl XLIV Advertisers, Synergy Is the Name of the Game [New York Times]
- April 3, 2009
Briggs and Stratton tries Web-based viral marketing campaign[Journal Sentinel] - March 30, 2009
CiCi's Gives Penny Pinchers a 'Picker Upper' [BrandWeek] - March 24, 2009
Purina Lets Pets Get In On The Viral Act [MediaPost] - March 19, 2009
7-Eleven Launches 'Brainfreezing' Online Viral Campaign [MediaPost] - February 16, 2009
Creative campaigns from Pepsi, Purina and S.E.VEN Fund [DMNews]
- December 2, 2008
Critter Carols Could Be This Year's Elf Yourself [Mashable] - November 28, 2008
Oddcast Partners With BBDO/Proximity For Gillette/EA Sports Campaign [MediaPost] - November 4, 2008
MGM Home Entertainment Has More Fun With Faces [Post-Advertising] - October 21, 2008
Time Warner Cable Aims for Viral Hit [AdWeek] - October 20, 2008
Time Warner Cable launches avatar video campaign [DM News] - October 1, 2008
Oddcast's Talking Avatars Have a New Virtual Home with AvatarSpace [Mashable] - August 7, 2008
Oddcast Partners With Visionaire For A&E Promotion [MediaPost] - July 30, 2008
Animal charity unveils world's first 'virtual newshound' [Creative Match] - May 20, 2008
WE TV launches "Bridezilla Me" campaign [DM News] - May 19, 2008
We TV Turns People Into 'Bridezillas' [Promo] - May 13, 2008
OddCast's New API: Talking Avatars Are Coming To A Community Near You [Mashable] - May 12, 2008
Ford Strategy To Market Focus To Younger Set Is Paying Off [MediaPost] - May 7, 2008
Ten Steps To Success With Online Viral Marketing Campaigns [MediaPost] - May 5, 2008
MTV Uses Oddcast Avatars in Online Program [Promo] - May 5, 2008
Virtual MTV turns to Oddcast for Web-based interactivity [DM News] - March 10, 2008
Bunnies love that 7UP [DM News] - March 10, 2008
Bunnies Burp for 7UP [AdAge] - March 10, 2008
Consumers Ignore Ads That Aren't Telling Their Stories [AdAge] - February 2, 2008
Sing Along With Voki: Entercom, CBS tap avatars to boost engagement online [MediaWeek] - January 1, 2008
The Rules of Viral Web Success, at Least for Now [AdWeek]
- December 12, 2007
Viral Campaigns Get Personal [AdWeek] - December 3, 2007
Putting the "I" in Viral Makes Web Ads Infectious [BrandWeek] - November 29, 2007
CBS Radio Partners with Truveo for Web Video [Media Daily News] - November 27, 2007
TargetSpot Signs New Radio Partners [Media Daily News] - November 21, 2007
Chipmunks Movie Viral Campaign Generates Buzz [MediaPost] - November 4, 2007
CareerBuilder's Monk-e-Mail Goes Mobile [MediaPost] - August 28, 2007
Oddcast Photo to Avatar Technology Debuts [Online Media Daily] - August 28, 2007
Capturing the Attention of this Captive Audience is No Walk in the Park [OMMA] - August 14, 2007
Style.com Debuts Video Series with Avatar Host [DM News] - August 7, 2007
McDonald's Kicks off Snack Time with Viral Effort [DM News] - August 3, 2007
Tyson Foods Taps into User Generated Marketing for its Chicken [Marketing Daily] - August 1, 2007
McDonald's Targets Office Workers with Viral Campaign [Marketing Daily] - July 26, 2007
Style.com gets sweeter with CandyCast [MediaWeek] - May 23, 2007
Your Friendly Local Avatar [Chicago Public Radio: Marketplace] - April 4, 2007
Comedy Central.com Debuts Crash Course in Comedy [Online Media Daily] - March 12, 2007
Accidentally Stumbling On Viral Marketing [AdWeek] - March 12, 2007
Mastercard Lets Golfers 'Talk' to Legends [BrandWeek] - March 3, 2007
CareerBuilder and Oddcast Monkey Around Virally [ADOTAS] - February 7, 2007
Oddcast 'Goes Yard' to Sell Lawn Mowers [AdWeek] - January 18, 2007
Interactive Campaigns Build Buzz with Fun [USA Today]
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